
Even though the tournament is expected to announce several new partnership deals, the Qantas deal which was heavily linked to ticketing and travel-related arrangements than cash, was said to bring the total value of recently lost sponsorships to AU$10 million!
Tennis Australia declined to comment, and Qantas spokesman also reluctant to discuss whether the end of the sponsorship was related solely to the global economic crisis.
(Via theage.com.au)